adwords content network ctr
0.02% CTR Adwords? HELP!?
Just open a new AdWords campaign for my new charity website (to help children Chinese in poverty). 1 days has passed and more than 21,671 page impressions and 4 clicks (content network is enabled). How pathetic! The keywords you chose: children in poverty, poverty in the world against children China Chinese Children Charity Donation Donate Sponsor sponsors donate Asian children education to children from health care to children, sponsoring children to help children of poverty to sponsor a child a charity China's sponsor child to give children the health care What is wrong with these keywords? Where can I get help? Some people say which can increase to 5-7% CTR?
OK – you pay for clicks that are not useful to you – is because your keywords are too broad. Childhood education, for example – people may feel like something a school to work education and charitable organizations, probably nothing to do with helping poor children in China. So you need to tighten your keywords. For example, make sure you have China / Chinese in the investigation of all keywords that only two I see above that are relevant are of Chinese children and sponsor a child sponsor China. As you are a charity, you should be careful what you spend, on course. Some well-defined keywords, you get a better response that increased use of keywords to help you pay for people who really do not look at your site. In abstract – highly specialized keywords and keep your exam until smooth. 2 -5% is good through one click.
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